Freshness (Almost) At Your Fingertips

January 27, 2015 – Hi. We’re ALDI and we’re traveling cross country to introduce YOU to a whole new way to grocery shop. That’s right! We’re headed west to Southern California, opening approximately 25 stores by this July. Hope you’re ready to get FRESH, FRESH, FRESH…for less, less, less. If you’re from the Golden State (or have a friend who is!), here are the (very important) basics:

Simple. Smarter. Streamlined.
We love grocery shopping, but it’s okay if you don’t. Since our small-format stores offer the best of everything, rather than 20 versions of everything, shopping at ALDI is a cinch. You’ll spend less time in the aisles and more time doing what you love.

ALDI Exclusive Brands
Our exclusive brands are made of the same, or even higher, quality as the national brands. And if we only offer the best tasting items, at the lowest possible prices, that means everyone gets the same premium, high-quality food, but at an affordable price. Our Test Kitchen chefs test, size up and scrutinize our products so you don’t have to. It they aren’t the same or better than the national name brands you know, you won’t find them on our shelves.

ALDI Finds
You may be surprised by what you see on your first trip to ALDI. We’ll admit it – we’re a little surprising, but also a lotta refreshing too. Each week, we offer 20-30 new items, but only while supplies lasts. Enjoy everything from small kitchen appliances and seasonal items to outdoor furniture and gardening tools – all at a great ALDI value.

No Hidden Costs
Our streamlined approach helps us focus on the essentials to save YOU money. No banking services, pharmacies, bagging clerks, check cashing or other non-essential services – just good ol’ groceries at unbeatable prices.

Already a Simply Smarter Shopper? Share your ALDI tips for our California shoppers in the comments below!

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7 thoughts on “Freshness (Almost) At Your Fingertips

  1. Erika Flores

    Hello I love Aldi and I am so happy to see the one is opening in Redlands California soon but if you could help me out what day is the grand opening and where and when are you doing hiring for this location

  2. Norma Contrafatto Durr

    I just realized we will soon have an ALDI coming to Menifee. I had never heard of your store, until my niece mentioned it on facebook. I am so very pleased to hear about the new Menifee store. My husband and I will definitely be one of your customers! Also, love the videos with Ben Bailey.

  3. John Pandol

    I’ve been in ALDI in other part of the US and I’m glad ALDI is coming to California. There is an empty supermarket available on Olive Dr in Bakersfield, right off the 99. Has been a Vons since I moved here and it closed in 2015. No grocery for 2 miles around. Please open there so I have a place to stop on the way to and from work. . .

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